What is LifeClub?

The LifeClub Rewards program gives you access to instant rewards everytime you shop at your local participating LifeClub Pharmacy. Enjoy the benefit of earning reward dollars for every $1 you spend in-store on non-prescription items. Also, you can redeem your reward dollars at any time so you spend less! Go into your nearest participating LifeClub Pharmacy and join on the spot for free! Some of the other great things about LifeClub are:

How do I earn LifeClub Reward Dollars?

When using your LifeClub Rewards card, you earn LifeClub Dollars for every $1 dollar you spend on non-prescription items. LifeClub Dollars are banked onto your LifeClub card, and appears on your receipt or you can ask in-store or log into to your MyJournal account to see how many Reward Dollars you have available. You can spend your LifeClub Dollars at any time on non-prescription items. Please refer to the LifeClub terms and conditions below.

I have lost my card, how do I get a new one?

If you have lost your LifeClub card, you can request a new card at your local LifeClub store and a new one can be created for you on the spot! And don’t worry, your existing Reward Dollars will be transferred over to your new card.

How will I be informed of prizes on offer?

Be sure to update your details as we will send you periodic emails and direct mail pieces letting you know all about of our promotions and product offers. Plus there will be promotional material in-store so keep an eye out!

How can I update my details?

You can update your new contact details by either logging into your MyJournal account, or simply click here to update your details now. Alternatively, next time you are in-store our staff members can help you.

Terms and Conditions
  1. The LifeClub Card is issued by and remains the property of instigo.
  2. Instigo reserves the right to withdraw the card at any time. instigo reserves the right to withdraw, limit, alter or amend the conditions of operation of the LifeClub scheme, or terminate the scheme at any time, without prior notice to Cardholders.
  3. All participants in the LifeClub scheme must be a resident in Australia or New Zealand.
  4. A “Participating Pharmacy” is the pharmacy that issues the LifeClub Card and is where the “Cardholder” is able to use the LifeClub Card to earn and redeem points, unless otherwise stated.
  5. A "Cardholder" is the individual who holds the account with LifeClub, irrespective of the possession of a physical loyalty card. The LifeClub account is only to be used by the individual nominated at the point of enrolment.
  6. The LifeClub Card cannot be used as a credit or guarantee card.
  7. A Cardholder will earn “LifeClub Dollars (or $)” for every $1 spent at a Participating Pharmacy on Qualifying Purchases. Purchases will be rounded to the nearest $1 spent, inclusive of GST. A % (determined by the participating pharmacy) of every qualifying purchase value (including GST) will be credited into LifeClub Dollars which the Cardholder will be able to redeem in Participating Pharmacies in a manner described below. The percentage allocated to LifeClub Dollars may be changed at the sole discretion of instigo at any time. Any change shall not affect LifeClub Dollars issued prior to the date of change.
  8. To earn LifeClub Dollars, the Cardholder must present the LifeClub card at time of purchase. Points cannot be claimed retrospectively, unless authorised by the Participating Pharmacy. Points will be recorded on the LifeClub card and into a “Cardholder’s Account” held by instigo. LifeClub Dollars cannot be earned on transactions involving the redemption of already existing Reward Dollars.
  9. Instigo reserves the right to withdraw, limit, alter or amend Cardholder LifeClub Dollar balances at any time. LifeClub cards/accounts that have not been transacted on in 24 plus months will have their LifeClub Dollar balance expired and cleared to a zero balance. The Cardholder’s Account will remain active.
  10. Qualifying Purchases are those purchases that instigo in its sole discretion nominates, but will not include prescription sales.
  11. Bonus Points may be offered from time to time during special promotions on selected merchandise and can be earned in addition to standard LifeClub Dollars.
  12. LifeClub Dollars have no cash or monetary value and cannot be sold, transferred, assigned or otherwise dealt with except in accordance with these terms and conditions.
  13. LifeClub Dollars can be redeemed on Qualifying Purchases at the Participating Pharmacy once the LifeClub Dollar value reaches a minimum level set by the participating pharmacy.
  14. The Reward redeemable for the LifeClub Points is a reduction in the price of the Qualifying purchase to the value of the LifeClub Dollars used by the Cardholder. A Reward Voucher will be printed for the Participating Pharmacy to reconcile accounts, and a message printed on the Cardholder’s receipt as proof of the redeemed points.
  15. Reward, Prize and Special Offer Vouchers have no monetary value and cannot be sold, transferred, assigned or otherwise dealt with except in accordance with these terms and conditions. To be accepted, Reward, Instant Prize and Special Offer Vouchers must be printed on store receipt paper and must not be illegible, damaged or altered.
  16. Reward, Prize and Special Offer Vouchers vary for each promotion and are at the sole discretion of instigo. Reward, Prize and Special Offer Vouchers must be redeemed by the Cardholder before the expiry date, may not be exchanged or returned, and are subject to availability at the Participating Pharmacy or Provider.
  17. Any Reward, Prize and Special Offer Provider is entitled to assume, on presentation of a voucher, that the presenter is the Cardholder, or has the permission of the Cardholder, and is entitled to request and receive the Reward, Instant Prize or Special Offer. Any Reward, Prize and Special Offer Provider is entitled to request some form of identification from the bearer.
  18. If a LifeClub card is lost or stolen, the Cardholder may apply for a new LifeClub card from the Participating Pharmacy. LifeClub Dollars credited to the lost or stolen card will be transferred to the replacement card where possible, but it is the cardholder’s responsibility to contact the Participating Pharmacy to enable these processes to take place. instigo and the Participating Pharmacy take no responsibility or liability for LifeClub Dollars that the Cardholder may lose in the event of another individual using their lost or stolen card.
  19. A Cardholder may obtain a replacement card for a damaged LifeClub Card by taking the damaged card into the Participating Pharmacy. Where possible, any LifeClub Dollars recorded on the damaged card will be transferred to the replacement LifeClub card.
  20. The Participating Pharmacy may charge the Cardholder a reasonable fee for any replacement LifeClub card issued to the Cardholder to cover administration and handling.
  21. Personal and other information concerning a Cardholder (“Cardholder Information”) including information disclosed on the enrolment form and information about the Cardholder’s use of the LifeClub card, may be collected and held by instigo, instigo agents, Participating Pharmacies, contractors and Reward, Prize and Special Offer Providers. instigo and its agents respect your rights to privacy under the Privacy Act of 1988 (Cth) and complies with the national privacy principles in respect of the collections of personal information from individuals.
  22. Cardholder Information may be used by instigo, as well as instigo agents, Participating Pharmacies, contractors and Reward, Prize and Special Offer Providers, as authorised by instigo at its sole discretion, for the administration and operations of the LifeClub scheme and the provision of services relating to the promotion, planning, researching and marketing of their goods, services or product.
  23. The Cardholder consents to the collection and use of the Cardholder Information in the manner and for the purposes as set out above, unless the Cardholder has ticked the appropriate box on the Enrolment Form in their online account.
  24. Acceptance by the Cardholder of any Reward, Prize or Special Offer is deemed acceptance that instigo may use the Cardholder’s name and photograph in promotional material.
  25. Instigo is not liable for any interruption, disruption or illegal use, either in distribution, provision or maintenance of the Card, Reward Voucher or prize, nor any injury or loss that results from use of the card or participation in any way in the LifeClub program.
  26. The benefit of any exclusion or limitation of liability in these terms and conditions also applies to any Reward provider, or associated agents.
  27. Instigo is the promoter and owner of the LifeClub Scheme. Notices can be posted to instigo, PO Box R484 Royal Exchange NSW 1225



This Privacy Policy sets out how Pharmacy Alliance Group Holdings Pty Limited ABN 73 609 137 546, its subsidiaries, including Pharmacy Alliance Pty Ltd ABN 92 103 792 310, Alliance Pharmacy Pty Ltd ABN 56 602 268 664, Pharmacy Platform Pty Ltd ABN 53 105 944 321, Advantage Pharmacy Pty Ltd ABN 73 092 158 275, Chemist Discount Centre Services Pty Ltd ABN 46 160 755 439, Pharmacy Catalyst Pty Ltd ABN 79 127 111 773 , BuyItRight Pty Ltd (ABN 81 629 019 405), EasyClinic Pty Ltd (ABN 63 607 972 742) and Magikos Marketing Pty Ltd (ABN 90 168 307 640) trading as Knowitall Loyalty Systems (together the Pharmacy Alliance Group or we, us or our) manage and treat Personal Information in the course of the Pharmacy Alliance Group’s business activities


The activities of the Pharmacy Alliance Group include providing various services and benefits to support pharmacies, whether as independent pharmacies or pharmacies trading under the Pharmacy Alliance Group trademarks, (including under franchise arrangements). These services include providing access to discounts and rebates relating to the purchase of pharmaceutical and other products, marketing support (including marketing support for clinics run by pharmacies under the EasyClinic brand), providing access to purchasing technology systems, business analytics support and access to loyalty programs for pharmacy customers.  These loyalty programs are known as Healthy Rewards for Alliance Pharmacies, LifeClub for Catalyst members, Club Card for Chemist Discount Centre Pharmacies and A-List for Advantage Pharmacies.

In addition, Chemists Discount Centre Services Pty Ltd also operates an online site where consumers may place orders for products (including prescriptions). This online website facilitates the purchase of products from franchisee pharmacies operating under the “Chemists Discount Centre” brand that we support.

The pharmacies that the Pharmacy Alliance Group support (including franchisee pharmacies) may operate under various brands or trade marks licensed to them by entities within the Pharmacy Alliance Group, including “Advantage”, and “Chemist Discount Centre” and “Alliance Pharmacy”. However, those pharmacies are not owned by Pharmacy Alliance Group Holdings, and for the purposes of this Privacy Policy are not considered part of the Pharmacy Alliance Group. If you have any concerns about Personal Information you have provided to your pharmacy outside of any loyalty program you should contact them directly.


Personal Information generally means information or opinions about an individual who is reasonably identifiable from that information. Personal Information includes Health Information, Sensitive Information and Credit Information.

Health Information includes information or opinions about the health of a person or health services provided to them.

Sensitive Information includes information or opinions about an individual’s racial or ethnic origin, political opinions, membership of a political association, religious beliefs or affiliations, philosophical beliefs, membership of a professional or trade association, membership of a trade union, sexual orientation or practices, criminal record, as well as Health Information, genetic information and biometric information.

Credit Information includes the type and amount of credit being south in a credit application, repayment history information about an individual, payment information about an individual and default information about an individual.

Terms are more fully defined in the Privacy Act.


Types of personal information collected

The type of personal information collected by the Pharmacy Alliance Group depends on the type of transaction you undertake with us. This could include: your name, contact details, other identifying information such as date of birth or gender; information about you that you give us when you complete application forms, make inquiries or purchase goods or services from us (which may include Health Information such as a prescription); and information that we are required by law to collect. We typically would seek to collect information relevant to the purpose for which it is collected. For example, if you book a place in, or attend, a health clinic or other event, then information relevant to your participation in the event will be collected. If you take part in a loyalty programme, then information relevant to your participation in the programme will be collected (this may include your preferences relating to the type of products you may be interested in). If you are applying for a position with the Pharmacy Alliance Group, then information required for us to contact you and to assess your application will be collected. Any curriculum vitae submitted to us will not be used for marketing purposes.

Collection of personal information

Pharmacy Alliance Group seeks to collect personal information directly from you unless it is unreasonable or impracticable to do so. We collect personal information in various ways such as: when you upload material to, or contact us via one of our social media channels or websites; when you place orders online; when you apply to be a pharmacy aligned with the Pharmacy Alliance Group; when you apply for an employment position with Pharmacy Alliance Group; when you complete a customer feedback survey or other form; when you participate in one or our loyalty programmes; or when you email, post or telephone us with respect to our products, services or events.

Use of personal information

We use your personal information for the following purposes: to verify your identity and check it is current and accurate; to facilitate the purchase of products and services that you have requested; to administer and manage those products and services requested (including for invoicing purposes); to respond to your requests, queries and complaints; for our own internal operational purposes and to understand our customer base, including size, interests and trends; to maintain, develop and improve our business systems and processes; to comply with laws and regulations that apply to us and our business and/or to contact you regarding your job application and to assess your job application (where you have applied for a position with us).


Where you have consented to receive marketing information, we also use your personal information to contact you with updates, newsletters, competitions, special offers or promotional information and to conduct product and market research. We will give you a choice as to whether you wish to receive these communications and you may contact us to let us know if you wish to cease receiving further communications and we will take steps to ensure that you do not receive any further communications.

Disclosure of personal information

We may disclose your personal information to entities within Pharmacy Alliance Group, to our service providers and other persons for the purpose of using your Personal Information as disclosed above. These include:

  • those involved in providing, managing or administering a product or service you request;
  • pharmacies who are the ultimate supplier of online products you may order;
  • pharmacists or other health professionals, who may need to verify any Health Information you provide in connection with administering a prescription, product or service you request;
  • loyalty program partners;
  • organisations that maintain, review and develop our business systems, procedures and technology infrastructure, including testing or upgrading our computer systems or that that assist with our product planning, research and development;
  • mailing houses and telemarketing agencies who assist us to communicate with you;
  • organisations that participate with us in payments systems including merchants, payment organisations and organisations that produce cards, cheque books or statements for us;
  • other organisations involved in our normal business practices, including our related entities, agents and contractors and service providers;
  • any organisations that are involved in any proposed transfer or sale of our business or assets;
  • any entity to which we are required or authorised by or under law to disclose such information and
  • any other persons that you consent to us disclosing your information to (whether impliedly or expressly), including your guarantor or referee.


If you elect to participate in any promotions, competitions, sweepstakes, surveys, questionnaires or other events, the rules or terms and conditions for those events may include your agreement to your Personal Information being shared with third parties.  By choosing to participate and submitting your Personal Information in that manner, you consent to disclosure of your Personal Information to such third parties in accordance with those rules or terms and conditions.


From time to time, Pharmacy Alliance Group may use third party IT service providers in the conduct of its business, who may store customer information in servers located in other countries, such as in New Zealand and the USA.

Credit Information

Entities within the Pharmacy Alliance Group may collect your Credit Information if you are a pharmacy owner or an individual guarantor of a pharmacy business, for the purposes of assessing any application for credit. The types of information collected include your name, contact information, the name and contact details of any of your business partners, the name and ABN of your pharmacy business, your pharmacy registration number, your trading history, the credit being requested, the delivery address for goods and business references. In addition, we may obtain a Risk of Late Payment report. It is the general practice of the Pharmacy Alliance Group not to disclose any Credit Information to third parties, except that Pharmacy Alliance Group may disclose to a debt collector Credit Information of an individual owner of a pharmacy that owes us membership fees or other amounts as permitted by law.

Consequences of not providing your Personal Information
If you do not provide your personal information to us, in connection with a request for goods or services we may not be able to provide you with the product or service you want. Where you advise us you do not wish to receive any marketing material, we may be able to let you know about other products or services that might better meet your needs

Pharmacy Alliance Group websites

When you visit our websites or use other online resources or apps provided by any entity within the Pharmacy Alliance Group, we may collect information about your computer or electronic device (eg your Internet Protocol (IP) address, browser type, and date and time of your request) by using automatic systems of browsing data collection, such as cookies. A cookie is a file stored on your hard drive; it does not contain intelligible information, but it allows linking between a terminal and information about your preferences. These tracking technologies are used to provide additional functionality to your use of our resources; for example, to remember your preferences and selections. You may limit or remove cookies from your computer or device, but, in these situations, our ability to provide optimal service may be limited.  By using any website of the Pharmacy Alliance Group, you consent to the use and installation of these cookies and web beacons to provide you with these services.

By using  websites, online resources, apps, or any other service of an entity within the Pharmacy Alliance Group, you also consent to the storage and handling of any Personal Information collected in accordance with this Privacy Policy or any update to it

Storage and Security of Personal Information

The Pharmacy Alliance Group will take commercially reasonable steps to keep secure all Personal Information from misuse, interference, loss and unauthorised access. However, we cannot guarantee that third parties will never be able to defeat our security measures or use your Personal Information for improper purposes; for example, we do not control or monitor web sites to which we may provide a link. Our Privacy Policy does not apply to third party web sites.

Personal Information is stored on secure servers that are protected in controlled facilities, or in hardcopy paper records stored in secure access facilities. The Pharmacy Alliance Group requires its employees and data processors to protect the confidentiality of any Personal Information held by us.

Accessing your Personal Information

If at any time you want to update or know what Personal Information (including Credit Information) the Pharmacy Alliance Group holds, you are welcome to access your record by contacting the Pharmacy Alliance Group using the details set out below. Your information will generally be made available to you within a reasonable period of receiving your request.

If you make such a request, you will be asked for identification so that we can verify your identity before providing you with your Personal Information. If you require Personal Information to be presented in an alternative format, we will make reasonable efforts to accommodate you. If there is an associated charge to us in order to retrieve your Personal Information, we will advise you of the charges that you would be responsible for and obtain your authorisation before proceeding.

We may not be able to give you access to Personal Information where such access would result in disclosure of other individuals’ Personal Information, would result in a breach of a contract, or would result in disclosure of trade secrets or other proprietary business information belonging to Pharmacy Alliance Group or a third party.

The Pharmacy Alliance Group reserves the right to not provide access to individuals if the request for access is frivolous or vexatious, or falls into another relevant exception category.

We may impose reasonable charges for such access.

Amending or deleting your Personal Information

The Pharmacy Alliance Group will take reasonable steps to ensure Personal Information (including Credit Information) is accurate, up-to-date and complete and notify you of any such changes. If you wish to update your Personal Information, please contact us to amend your record accordingly.

If you wish to have your Personal Information deleted, please contact us and we will take all reasonable steps to delete it. In circumstances where we are required to retain Personal Information, we may not be able to delete your Personal Information. Such circumstances may include, for example, where we are required to retain Personal Information by law or regulation, to continue to manage certain programs, to defend legal claims, or for certain necessary business purposes.

Contact us

Please contact us if you have a complaint regarding the Pharmacy Alliance Group’s compliance with this policy or any applicable privacy laws. The Pharmacy Alliance Group will consider and respond to a complaint within a reasonable time frame. In addition, please contact us if you wish to discuss any privacy issues, have any concerns regarding your Personal Information or do not wish to receive any future communications from any entity within the Pharmacy Alliance Group.

You can contact the Pharmacy Alliance Group’s through the following means:

By Post:
Pharmacy Alliance Group Holdings Pty Ltd
Attn: Privacy Officer
Level 4, 111 Coventry Street, Southbank, VIC

By e-mail: privacy@thepagroup.com.au  (and specifying in the subject line “Privacy Policy”)

The Pharmacy Alliance Group’s commitment to being a leading player within the pharmacy and pharmaceutical industry means its business will continue to evolve as new services and products are introduced. Because of this, from time to time, its policies may be reviewed and revised, and we reserve the right to amend or replace its Privacy Policy at any time. The Pharmacy Alliance Group will notify you of any such changes by posting an updated version of the Privacy Policy on their websites.

Should there be a discrepancy between this Privacy Policy and the applicable legislation at any time, the applicable legislation at that time will prevail.